We provide tools to create powerful brands – together.
Collaboration is one of MDRG’s core values, and we facilitate workshops to align stakeholders, co-create
brands, and energize teams.
Workshops give participants the context they need for out-of-the box thinking. The outputs can range
from refreshed brand deliverables to an entirely new strategy – stronger because it was created
together.
1. Brand Identity Workshop
Refreshing a brand? Creating a new one from scratch? We involve
teams in the creation process with exercises that inspire breakout thinking. After, MDRG refines
findings into clear deliverables that serve as your brand’s blueprint moving forward.
2. Brand Alignment Workshop
Ensure your team is working from a single vision. In this
interactive experience, insights are distilled within the group to make core decisions concerning
the future of your brand.
3. Brand Campaign Sprint
Go to market sooner. We work with teams to rapidly create, test, and
iterate creative concepts so you can launch quickly. We integrate agile consumer feedback into
the process so you can get a pulse on perception.
4. Co-creation Sessions
Let your consumers design your next product or service offering! In our
co-creation sessions, we put consumers in a room with brand owners and let them create
what’s next together.
5. Ideation Sessions
Get into a creative flow with our ideation sessions aimed at opening minds in
order to find undiscovered opportunities for your brand.
6. Custom Workshops
Every business is unique, and we partner with clients to craft workshops
that meet their business needs. Contact MDRG to learn more about a signature workshop for
your team.
Brand Services
- Strategic Stewardship & Consulting
- Brand Development
- Future Forecasting
- Brand Experience Strategy
- Stakeholder Workshops
